Archive for the ‘Trade Show’ Category

Make Your Trade Show Booth Popular

Wednesday, December 24th, 2008

You are taking your products and heading to a trade show, but this year you want to make your trade show booth popular in order to garner more business and have no idea how to do it. Actually, it really is quite simple to make a popular trade show booth as long as you put forth the effort.

One idea to attract people to your trade show is to offer a raffle. By doing this people will come to sign up for the raffle, especially if it is a product worthwhile. The better the raffle item the more likely people will visit your booth simply to register. However, when they are at your trade show booth you have the opportunity to show them your products and provide them with additional information. Also, offering models is a popular trade show booth trick used all over the world. Beautiful women stand around your booth in clothing that is brand oriented and pass at products for your company. This will certainly attract a lot of men’s attention, however if the trade show is mostly women you might want to use male models. If your industry won’t support this type of activity, then do not do it. Only use models if you think it will make your trade show booth more popular. Another good idea to make your trade show booth popular is to offer a show. This could be live music, dancing, or anything that will draw people’s attention. Everyone loves entertainment and if your trade show booth has entertainment it will attract people.

There has also been more than one trade show booth that offered massage therapists to provide neck and back massages to individuals visiting. Almost everyone loves a massage and would do almost anything to get one, so if you are offering them in your trade show booth and you can pretty much guarantee you will increase your traffic.

Introduction To Trade Show Exhibits

Monday, October 27th, 2008

Before you just rush out and purchase displays for your trade show exhibition you must take into consideration many different aspects of how you desire your presentation to look and feel. You know you want it to speak to the potential customers that are passing by and hopefully bring them over so you can speak with them. Your exhibit must get their attention so will they walk over, and then you can get their undivided attention. You must first decide which type of exhibit will be the best to present your products, services and your company image. You should also consider your budget. No matter what your budget you can find the perfect trade show exhibits that will convey your message with the image that you want others to see. The size of your trade show exhibit can either make or break you. If you have one to large, the exhibit will be overwhelming and if you choose one to small it will look overcrowded and cluttered. The most common sizes for trade show exhibits are 10 feet by 10 feet, 20 feet by 20 feet, and 10 feet by 20 feet. Within this size limitation, you must also choose from pop-up designs, panels or complete Truss trade show display booths.

If you prefer a larger size like the 20 feet by 20 feet, you should like at the features that are included with pop-up displays and Truss display booths. The best pop-up display of this size is the Trilogy 20′ x 20′ Island Pop up Trade Show Display. The features of this unique display are that it is in actuality three trade show booths in one. It has the 10-foot wide back-to-back exhibiting area that creates a triangular or star shape. If gives you the ability to present your products or different aspects of your company all the way around the display. You will also be able to choose the color and fabric that you desire along with a case to counter conversion kit and the colors and fabrics of this kit, lights, shelf package, Backlit Header Package and Reconfiguration Panels. 20 feet by 20 feet Truss booths come in a few unique styles such as the Cassiopeia, which features a steel construction; high shine silver color, 4 tabletops, and the ability to assemble with just four screwdrivers that are included. The Centaurus features the same quality steel construction, the high shine silver color, 24 silver spotlights, and the ability to add tabletops in either lightwood or silver in color. The Neptune is sure to grab attention with features like a modular system that is quick and easy to assemble. The Jupiter is another modern and innovative display which gives you great features such as high shine silver color, quality steel construction, 6 tabletops in either light wood or silver, 8 silver spot lights, and easy to assemble with screw drivers that are included. The Vega is similar to other Truss booths but is an eye catching and appealing booth with options for tabletops, colors, and design. The 10 feet by 20 feet size of displays gives you styles and designs to choose from such as pop-display’s, panels, and Truss booths. All of these also have many unique styles and designs that are sure to aid you in presenting your products, your company, or your services in a manner that is not only unique, stylish and original, but with prices within your budget.